Danmarks Akvarium Film, Ambient, Digital Den Blå Planet by Atelier Brückner

The Film titled Den Blå Planet was done by Atelier Brückner advertising agency for Danmarks Akvarium in Germany. It was released in Jan 2016.

Danmarks Akvarium: Den Blå Planet

Released
January 2016
Posted
January 2016
Market
Art Director

Awards:

D&AD Awards, 2016
Spatial & Experiential DesignExhibition DesignGraphite Pencil
The Golden Award of Montreux, 2016
Spatial CommunicationPermanent Thematic ExhibitionGold
ADCE Awards 2016
Design & CraftEnvironmental DesignSilver

Credits & Description:

Client: Danmarks Akvarium
Country: Germany
Title of Entry: Den Blå Planet
Entrant: ATELIER BRÜCKNER
Name of Product: Permanent Exhibition
Creative Director(s): Prof. Uwe R. Brückner
Art Director(s): Britta Nagel, Cord-Hinrich Groteм
Design Atelier Brückner
Digital Production Company YOKE Interaction Design
Lighting Design Jesper Kongshaug
Den Blå Planet’ is one of the world’s most beautiful aquariums. From the start visitors were appealed by the architecture of the building but lost track of the routing inside. The basis of the new informative and intriguing exhibition is a graphic manual that is applied to all formats and media. Numbers and main colours help to distinguish the thematic areas. Large-scale illustrations, new exhibits and interactive spatial installations give rhythm to the exhibition. The digital ‘species information system’ and the Blue-Planet-App complete the tour perfectly, allowing a ‘flowing’ museum visit.