| One Show, 2016 | ||
|---|---|---|
| Cross-Platform | Consumer - Experiential Advertising / Guerilla | Merit |
| One Show Entertainment | Consumer - Other Branded Content / Live Events | Merit |
| Public Relations | Innovation - Innovation in Public Relations / Innovation in Public Relations | Merit |
Advertised brand: Deutsches Kinderhilfswerk e.V.
Media: Ambient
Advert title(s): #namechanger
Headline and copy text (in English):
Advertising Agency: Jung von Matt, Hamburg, Germany
Agency website: http://www.jvm.com
Creative Director: Frank Seiler
Art Director: Juliana Paracencio, Barbara Dirscherl, Michael Wilde
Copywriter: Luiz-Vicente Simoes, Sandra Eichner, Sofia Christidou
Illustrator:
Photographer: Erik Rosenberg, Tobias Gromatzki
Additional credits:
Executive Creative Director: Dörte Spengler-Ahrens, Raphael Brinkert
Production: Bears calling
Director: Paul Gerwien
Musik: Not a machine
Published: March, 2016
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