To create awareness for Young people not to do drugs and drive, three original songs were created by three top djs in Spain, Cristian Varela, Abel Ramos and Dani Moreno, for three real disabled people, Óscar, Jonathan and Jaime. The tracks are based on the very little movements they can do now to dance, so it sounds weird and quite undanceable for the rest of the people. But that is exactly the idea: that no one else has to dance to these songs, ever.
Media: Online
Category: Public interest
URL: http://musicadanceparaquetunolabailes.com/
Client: FAD (spanish government anti drugs foundation)
Agency: Publicis
Production: Igloo films
Country: Spain
Director: Alex Juliá
Executive Creative Director: Alexandre Okada
Art Director: Anthony Caseiro
Creative Director/ AD / copywriter: rafael santamarina
Creative Director/ AD / copywriter: Bitan Franco
Account Director: Natalia Marín
Client Team Director: Ignacio Calderón
Agency Producer: Gustavo Samaniego
Music: Cristian Varela
Music: Abel Ramos
Music: Dani Moreno
Music + Sound Production: Lovemonk
Published: June 2013