Integrated Brand refresh
Brand: East Midlands Trains
Media: TV
Date 3rd February 2016
Title/Project East Midlands Trains: Integrated Brand refresh
Brief Integrated brand campaign
Agency M&C Saatchi, LIDA and Blue449.
Agency contact Matt Hennell
Agency contact job title
Senior Account Director
Client name East Midlands Trains/ EMT
Creative Directors Jason Lawes & Grant Parker
Agency Creatives Ben Daly & Nathan White
Agency Producer Estella Alvares
Directors Daniel Frost & Paul Layzell
Executive Producer Matt Marsh
Copywriter Nathan White
Art director Ben Daly
Producer TVC Emily Lay
Producer Stills Katy MacGregor
2D Animators Antoine Bourruel, Joe Sparkes, Tim Divall, Mark Abbott
Assistant Animator Mamiko Okada
Compositors Chris Bristow & Felip Docolomansky
Sound James Saunders at LFO Sound
Music Alex Ball
Planner/CSU Director
Howard Miller and Kit Davies
Media agency Blue449
Production company Blink Productions