Easy Way Film Pronunciation Game by Loducca

The Film titled Pronunciation Game was done by Loducca advertising agency for subbrand: Easy Way (brand: Easy Way) in Brazil. It was released in May 2012.
Advertising campaign for Easy Way

Easy Way: Pronunciation Game

Brand
Easy Way  (Easy Way)
Media
Film
Released
May 2012
Posted
May 2012
Market
Brazil
Industry
Education
Agency
Loducca
Illustrator
Sergio Guilherme Filho

Awards:

Cannes Lions 2012
Cyber LionsCommercial Public ServicesBronze

Credits & Description:

Media: Online
Geo: Brazil
Category: Education
Agency: Loducca
Brand: Easy Way
A game for english students to practice their pronunciation skills with Google's speech recognition service.
Advertising Agency: Loducca, Brazil
Chief Creative Officer: Guga Ketzer
Creative Directors: André Faria, Cássio Moron, Fábio Saboya
Creatives: Alex Adati, Raphael Franzini
Illustrator: Sérgio Filho
Account Services: Wilson Negrini