Created by agency VCCP, the ad inspired by 'no more panicky pat-downs' features the pat-down dance with passengers frantically searching for their paper boarding passes at check in. It highlights the mobile boarding technology available to passengers through easyJetâs app, eliminating the need for rifling through pockets which enables easyJet customers to have a smoother journey through the airport. The easyJet app and has now been downloaded 12 million times.
Category: Travel, transport & tourism
Client: easyJet
Agency: VCCP, London
Production: Believe Media
Country: United Kingdom
Director: Roderick Fenske
Creative Director: David Beattie
Creative: pete bastiman
Business Director: David Aylesbury
Business Director: Roly Darby
Account Director: Gemma Griffiths
Planner: Michael Lee