Cannes Lions 2011 | ||
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Film Lions | Retail Stores | Bronze |
Type of Entry: Product & Service
Category: Retail Stores
Title: CHAIN MAIL
Advertiser/Client: EXCLUSIVE BOOKS
Product/Service: E MAIL FOR DUMMIES
Entrant Company: OGILVY JOHANNESBURG, SOUTH AFRICA
Advertising Agency: OGILVY JOHANNESBURG, SOUTH AFRICA
Chief Creative Officer: Fran Luckin
Executive Creative Director: Fran Luckin
Creative Director: Bridget Johnson
Art Director: Marian Bryan
Copywriter: David Kreuger
Agency Producer: Tsakane Mhlangwane
Advertiser's Supervisor: Fred Withers
Account Supervisor: Caree Ferrari
Production Company: JUMP Cape Town, SOUTH AFRICA
Director: Michael Middleton
Producer: Janet Sender
Editor: Saki Berg
Sound Design/Arrangement: Fine Tunes Warren Burley
Cameraman: Michael Middleton
Post Production: Left Post
Brief Explanation:
Adding to Exclusives.com’s campaign for the Dummies Range, this ad demonstrates one of the important tips that the Email for Dummies guide will give them.