FINLANDIA vodka is launching a global 360º campaign, created by Wieden+Kennedy London, to promote its Flavours range. In this magical interpretation of the extraordinary natural phenomena, the sun’s light creates the ideal conditions for the natural ingredients that go into FINLANDIA vodka’s flavoured range. In the print work, the fruits are magically suspended flavour cues, while vibrant light and wildlife gives dramatic standout to the setting. As visible and disruptive at point of purchase as it is in broadcast channels, the global campaign will drive awareness of FINLANDIA vodka Flavours by educating consumers on mixed drinks including Fin & Tonic (FINLANDIA Grapefruit and tonic) and Kokos Pineapple (FINLANDIA Coconut and pineapple juice).
Media: TV
Category: Drinks, alcoholic
Client: Finlandia Vodka
Agency: Wieden + Kennedy, London
Country: United Kingdom
Director: Pete Candeland
Executive Creative Director: Tony Davidson
Executive Creative Director: Iain Tait
Executive Creative Director: Kim Papworth
Creative Director: Anders Stake
Creative: Tom Bender
Creative: Tom Corcoran
Producer: matthew ellingham
Executive Producer: Alex Webster
Group Account Director: Victoria Dunsdon
Account Director: Will Hunt
Account Manager: Sophie Lake
Chief Strategy Officer: Paul Colman
Planners: Anna-Claire Clendon + Harriet Lowson
Studio: David Brodie, Indy Basra + Jody Burson
Design: Alex Thursby-Pelham + Ryan Teixeira
Line Producer: Josh Robinson
Editorial Company: Electric Theatre Collective
POST PRODUCTION / VFX
VFX: Electric Theatre Collective
PRINT / OOH
RETOUCHER: Stanley’s Post
PHOTOGRAPHER: Jenny Van Sommers
AGENT: Wyatt-Clarke & Jones
PRODUCTION COMPANY
LINE PRODUCER: Josh Robinson
EXECUTIVE PRODUCER: Alex Webster
PRODUCTION COMPANY: Friends Electric
DIRECTOR: Pete Candeland