Category: Retail Stores
Advertiser: FLIPKART.COM
Product/Service: ONLINE STORE
Agency: HAPPY CREATIVE SERVICES
Production Company: FOOTCANDLES, Mumbai, INDIA
Chief Creative Officer: Praveen Das
Executive Creative Director: Kartik Iyer
Copywriter: Naren Kaushik
Account Supervisor: Neelima Kariappa
Producer: Anand Menon/Amarjeet Phukan
Director: Ayappa
Sound Design/Arrangement: Riversound
Post Production: Prime Focus
Music: Sameeruddin
Account Manager: Ruchika Chaudhry
Planner: Ravi Bhat
Director Of Photography: Kartik Vijay
EditingCompany: Prime Focus
Account Manager: Ruchika Chaudhry
Planner: Ravi Bhat
Director Of Photography: Kartik Vijay
Editing Company: Prime Focus
English Description
The campaign addresses the fears of online shoppers in the most direct way by introducing the benefits that Flipkart.com has over other competitors. By putting children in adult-like situations, the campaign seamlessly integrates the fact the children are the most trust-worthy lot and that it is child's play to shop on Flipkart.com.