Brand: Fox Sports
Media: TV
Category: Media
Geo: Argentina
Fox Sports: Twins
Boca Juniors versus River Plate (from Buenos Aires – Argentina) is one of the biggest soccer rivalries in the world. Unfortunately, sometimes their fans use violence to express their passion. And then we met Maxi and Valen, two identical twins with a big difference: one is Boca’s fan and the other one is River’s fan. We decided to tell their story to create a beautiful message about fair play and peace in soccer.
VP Creative Services: André Takeda
Creative Directors: André Takeda, Alex Mendes
Copywriter: Nía Martinez
Art Director: Javier Cistari
Designer: Pablo Venicio
Director / Executive Producer: Gabriel Sagel
Production Services: Santiago Domingo
Production Manager: Juan Manuel Almasque
Producer: Mariano Frigerio