Friskies: DM

Credits & Description:

Company Entering : Mccann, Sydney
Brand : Friskies
Advertiser : Purina Petcare
Agency : Mccann, Sydney
Chief Creative Officer : Pat Baron
Executive Creative Director : Jerker Fagerstrom
Creative Director : Marcus Tesoriero
Copywriter : Will Halstead
Art Director : Marina Vasilieva
Account Director : Jessica White
Account Manager : Dan Larcombe
Account Executive : Mitchell Bozzetto
Strategic Planning Director : Roshni Hegerman
Agency Producer : Colin Tuohy/sam Harris/stacey Szabo/cobie Dellicastelli/
Katrina Leo
Other Creative Credits : Michael Papageorgiou/terry Chisholm/rob Toscano/
Berengere Sottas/martin Vesely
Film Production Company : Craft Worldwide, Sydney
Director : Matt Flinn
Cinematographer : Matt Flinn
Executive Producer : Colin Tuohy
Post-production Company : Craft Worldwide, Sydney
Editor : Matt Flinn
Post Producer : Colin Tuohy
Special Effects Company : Made By Holiday, Sydney
Other Special Effects Credits : Mark Davies
Sound Production Company : Craft Worldwide, Sydney
Sound Designer : Matt Flinn
URL : https://www.nestlepromotions.c...
Synopsis:
When it comes to cat food, owners don’t change brands easily. They don’t listen to ads or influencers. They listen to their cats. They think they know exactly what their cats like and don’t like. We needed to convince cat owners to purchase Friskies for their cat by demonstrating what we already know, that cat’s love the taste of Friskies, through the one opinion they trust most; their cat’s.