D&AD Awards, 2016 | ||
---|---|---|
Film Advertising Crafts | Casting for Film Advertising | Wood Pencil |
Cannes Lions 2016 | ||
Film Craft | Film Craft: Direction | Bronze Lion |
Spikes ASIA 2016 | ||
Film | Tv & Cinema Film: Durable Consumer Goods | Silver Spike |
Title: A Giant's Story
Brand: Ambuja Cement
Media: TV
Category: Industrial & Agriculture
Agency: Publicis, Mumbai
Country: India
Director: Ayappa
Producer: Milin Shah
Executive Producer: anand menon
DoP: Vikash Nowlakha
Agency Team: Bobby Pawar, Jigar Fernandes, Jignesh Maru, Ganesh Iyer, Chandan Jha, Ankul Singh
Chief Creative Officer: Bobby Pawar
Executive Creative Director: Jigar Fernandes
Line Producer (Mumbai): Mrinal Chodankar
Production Company: Early Man Films, Mumbai
Production Manager: Rajesh Margaj
Line Producers (Delhi): Kaushik Guha, Shailendra Kaushik, Lalit Malik
1st AC - Srinivas Achary
Production Designer - Mustufa Stationwala
1st ad: Karan Tejpal
DA: Mandakini Menon
Ad's - Shruti Srivastava & Akshay De
Asst Producer - Alok Potnis
Costumes: Abhilasha Sharma
Makeup - Rohini Foregard
Casting: Sumit & Bhavna
Stunt Team - Parvez Shaikh, Riyaz Shaikh, Vinit
Editor: Prakash Kurup
VFX House: Metropolitana (Spain)
Music: Sameeruddin
Sound Engineer: Kenneth Basumatari
Post: Daniel Fernandes
Publicis India takes a humorous route to break the monotony of boring cement campaigns for Ambuja Cement's new campaign starring world-renowned wrestler The Great Khali. The TVC illustrates the difficulties faced by Khali while trying to live a normal life in his house. The irony is that his stature and strength which has made him world famous has become a reason for his struggle. Finally, Ambuja Cement comes to the rescue of Khali and provides him a home which is strong enough for the giant.