Media: TV
Category: Confectionery & Snacks
Agency: Taylor Strategy
Brand: Haagen-Dazs
Geo: Americas, United States
Advertising Agency: Taylor Strategy, USA
Ad Agency: Goodby, Silverstein & Partners
Client: Häagen-Dazs
Title of Creative Works: “Stracciatella” :15
Live Date: 4/17/13
Creative Department
Co-Chairman / Partner: Rich Silverstein
Associate Creative Director/ Copywriter: Will Elliott
Senior Art Director: Patrick Knowlton
Production Department
Director of Broadcast Production/Associate Partner: Cindy Fluitt
Broadcast Producer: Melissa Nagy
Account Services Department
Group Account Director: Leslie Barrett
Account Director: Erin Fromherz
Account Manager: Kristen Baker
Assistant Account Manager: Lacy Borko
Brand and Communication Strategy
Group Brand Strategy Director: Kelly Evans-Pfeifer
Senior Brand Strategist: Molly Cabe
Business Affairs
Business Affairs Manager: Mary Marhula
Outside Vendors
Production Company: H.S.I. / Person Films
Director: Michael Haussman
Director of Photography: Paolo Caimi
Executive Producers: Cecile Leroy, Michael McQuhae
Line Producer: Gianluca Leurini
Editing House: Union Editorial
Editor: Marco Perez
Assistant Editors: Nellie Phillips, Francesca Vassallo, Jedidiah Stuber
President / Executive Producer: Michael Raimondi
Executive Producer: Caryn Maclean
Producer: Sara Mills
Telecine: Damien Van Der Cruyssen/ The Mill
VFX: Spy
Flame Artist: Darren Orr
Post Producer: Gordon Wittman
Resolution VFX
VFX Supervisor/Creative Director: Todd Iorio
Executive Producer: Erik Press
Flame Artists: Michael Angelo, Carlos Morales
Music
“Stracciatella”,
Music House: APM Music
Audio Mix: One Union
Mixer: Craig Helmholz