Client: H&R Block
Ad Agency: Fallon
Producer: Patrick Gantert
CCO: Jeff Kling
Creative Director: Joe Johnson
Creative Director: Bo MacDonald
Senior Art Director: Eric Rice
Art Director: Boris Opacic
Copywriter: Charlie Kuhn
Copywriter: Zack Carlstrom
Head of Production: Pat Sidoti
Production Company: Imperial Woodpecker
Director: Simon McQuoid
Producer: Anita Wetterstedt
Executive Producer: Charlie Cocuzza
Managing Partner: Doug Halbert
Editorial Company: Arcade
Editor: Jeff Ferruzo
“Stars” Editor: Greg Scruton
Senior Producer: Rebecca Jameson
Assistant Editor: Laura Sanford, Tessa Malsam
Executive Producer: Crissy DeSimone
Head of Production: Kirsten Thon-Webb
VFX/Postproduction Company: Timber
Creative Directors/Partners: Jonah Hall & Kevin Lau
Executive Producer: Sabrina Elizondo
Senior Producer: Seth Gantman
Flame Artists: Brian Shneider, Miles Kinghorn
Flame Assists: Brandon Harden, Brack Hightchew
CG Artists: Jeff Willette, Erik Zimmerman
Nuke Artists: Michael Loney, Cris Kong, Daniel Svaboe
Design: Zach Carnes
Postproduction Company: MPC
Colorist: Mark Gethin
Color Producer: Rebecca Boorsma
Associate Color Producer: Elyse Robinson
Published: January 2018
Synopsis:
Timber’s award-winning visual effects team contributed their masterful artistry to H&R Block’s latest tour de force campaign, a series of spots that take viewers from rural plains and battlefields to bank heists and star-lit romances, each with Jon Hamm at the center. The highly comedic campaign is orchestrated with a “film-within-a-film” format, where Jon Hamm’s character changes a scene’s dialogue to reflect the benefits of H&R Block’s services.