Saatchi & Saatchi South Africa Launches Initiative to Reduce Tuberculosis (TB) Germ Transmissions 'Haybo Wena Campaign To Kick-Off TB Awareness Month'
Saatchi & Saatchi South Africa with the support of Good Business and a grant from the Bill & Melinda Gates Foundation has developed the Haybo Wena! (Hey You!) Use Your Elbow initiative aimed at driving education in South Africa on the prevention of airborne TB germ transmissions by using your elbow when you cough.
Brand: TB Awareness
Media: Online
Category: Public interest
Agency: Saatchi & Saatchi
Geo: South Africa
Media: Web Film
Category: Health & safety
URL: https://soundcloud.com/user-351154851/haibo-wena-mix-listen-ver-4-02
Client: Good Business
Agency: Saatchi & Saatchi South Africa
Production: I Tell Stories
Country: South Africa
Director: Riordan Allen
Client Services Director: Lelani van den Berg
Client Services Director: Elzabe Buys
Chief Creative Director: Jonathan Beggs
Creative Director: Tyrone Beck
Copywriter: Tom Courly
Art Director: Caroline Michie
DoP: Derek Holt
Post production: Fran Verveckken (Priest)
Editor: Daniel Mitchell
Music: Theo Crous (Bellville Studios)
2nd Camera: Anna Gasiorek
Final Mix: Pressure Cooker studio
PR: Kisha van Vuuren & Debby Reader (Tin Can PR)