| Epica Awards 2017 | ||
|---|---|---|
| TV/Cinema, Film | Public Interest – Health & Safety | Bronze |
| Kinsale Shark Awards 2017 | ||
| Film | International Film - Broadcast Tv, Cinema, Online: Public Awareness, Health & Safety, Political Messages | Bronze |
| Film Craft | International Film Craft - Tv/Online Or Cinema: Best Use Of Licensed Music Or Re-Recorded | Silver |
| Film Craft | Irish Film Craft - Tv/Online Or Cinema: Best Use Of Licensed Music Or Re-Recorded | Silver |
| Film | Irish Film - Broadcast Tv, Cinema, Online: Charities, Public Awareness & Political Party | Bronze |
Category: Professional Services
Brand: Health Service Executive
Brand: Health & Safety Executive (Ireland)
Advertiser: Hse Quit"
Product: Quit Smoking Campaign
Campaign: "i Will Survive"
Media: Film
Country: Ireland
Advertising Agency: Irish International, Dublin, Ireland
Director: Steve Cope
Creative Director: Des Kavanagh
Producers: Andrew Counihan, Chris Cable
Executive Producer: Nick Crabb
Production Company: 2am
Production Company: 2am London
Editor: Phil Currie
Edit Company: Stitch
Editor: Phil Currie
Post Production House: Glassworks
Production Manager: Gareth Crothers
Production Company: 2AM
Producer: Chris Cable
Executive Producer: Nick_Crabb
DOP: Clive Norman
Director: Steve Cope
Date: April, 2017
Description:
Campaign features a cast, including some real life ex-smokers, who have agreed to share their experiences of quitting to inspire others smokers to quit. Some people in the ad are in the moment of giving up, others are in a moment of truth around the effect smoking has had on their life; all are defiant in the face of cigarettes and the harm they do.