New Highland Spring campaign encourages families to get active and enjoy tennis this summer.Highland Spring, the UK's No.1 bottled water brand, launches its 'Everyone for Tennis'campaign this April with a 30" TV ad created by Story UK. Building on the brands âFull of the Joysâ positioning, the ad encourages kids to dust off their tennis gear, get out and play. Combining real-world and the latest CGI technology, we see kids being magically transported from boredom, through city streets and into a park for a game of tennis.Agency Story, UK
Category: Drinks, non-alcoholic
Client: Highland Spring
Agency: Story UK
Production: Th1ng Th2ng
Country: United Kingdom
Director: Mike Baldwin
Executive Creative Director: Dave Mullen
Copywriter: Ailsa Veitch
Creative Director/ writer: Rebecca McFarland
Deputy Creative Director: Sheryl Newsome
Producer: Joyce Rennie
Account Director: Maria Rytkonen