Roses Creative Awards 2017 | ||
---|---|---|
Digital | Online Video/ Film/ Viral Advert | Bronze |
Category: Health
Media: Film
Brand: HIV awareness
Url: https://www.changethefaceofhiv...
Agency: Havas
Geo: United Kingdom
Advertising Agency: Havas Lynx, Manchester, UK
Creative Director / Art Director / Copywriter: Jon Chapman
Director: Jamie Delaney
TV Production Company: RSA Films
Producers: Rob Wills, Bridget Pelicias
Published: December 2016
Description: HIV is increasingly prevalent in areas throughout the UK, affecting more people across a broad spectrum of age, gender, race and sexuality. GP’s don’t think to test for HIV even when patients are presenting indicative symptoms. Our film aims to change that by getting GP’s to think to test for HIV.