April is Distracted Driving Awareness Month so Honda and RPA, Santa Monica are reminding you not to use your phone while driving because studies show that 98% of people can't multitask and that the more confident you are in your ability to multitask, the more mistakes you make.
Media: TV
Category: Automotive
Client: Honda
Agency: RPA, Santa Monica
Production: Rabbit Content
Country: United States of America
Director: Isaac Rentz
Chief Creative Officer: Joe Baratelli
Executive Creative Director: Jason Sperling
Creative Director: J. Barbush
Producer: Phung Vo
Producer: Lauren Solie
Assoc Creative Director: Stephen Hernandez
Senior Art Director: Amy Servidea
Senior Copywriter: Chris Bradford
Executive Producer: Isadora Chesler
Executive Producer: Missy Galanida
Executive Producer: Joby Barnhart
Executive Producer: Isaac Rice
DoP: Sing Howe Yam