Category: Telecommunications
Brand: HTC
Agency: Deutsch LA
Country: United States of America
Phone companies devote a lot of marketing to tell their customers what the next big thing is. But HTC doesnât make its phones for everyone, just those who demand more.
Assignment: HTC One M8 Launch
Air Date: 3/25/14
Client Credits:
President, HTC Americas: Jason Mackenzie
VP Marketing, HTC Americas: Erin McGee
Senior Director, Brand: Zola Kane
Deutsch Creative Credits and Titles:
CCO: Pete Favat
Group Creative Director: Gavin Lester
Art Director: Nick Spahr
Copywriter: Alex Flint
Director of Integrated Production: Vic Palumbo
Executive Producer: Rachel Seitel
Production Resource Manager: Evan Aronson
Music Director: Dave Rocco
Production Company(s): Reset
Director: Johnny Green
DP: Mathew Libatique
Managing Partner/ EP: Dave Morrison
Executive Producer: Jeff McDougall
Head of Production: Jen Beitler
Producer: Heather Heller
Editorial Company: Final Cut
Editor(s): Jeff Buchanan
Editor (15’s): Adam Rudd
Executive Producer: Saima Awan
Assistant Editor(s): Hilary Ruggiano
Producer: Suzy Ramirez
Post Facility Final Cut
Editor(s): Jeff Buchanan
Executive Producer: Saima Awan
Assistant Editor(s): Hilary Ruggiano
Producer: Suzy Ramirez
Post Facility MPC
Colorist: Mark Gethin
VFX Lead: Mark Holden:
Compositor: Ben Davidson
Compositor: Jason Heinze
Compositor: Arthur Argote
Compositor: Adrian Leva
Executive Producer: Elexis Stearn
Producer: Abisayo Adejare
Producer: Brian Friel
Music/Composer(s)/based in City/State:
Human, Los Angeles, CA
Sound Designer Company/city/state:
Henryboy, Los Angeles, CA
Audio Post Company Lime Studios
Mixer: Loren Silber
Executive Producer: Jessica Locke
Shoot Location/s Los Feliz, CA
End Tag treatment
Laundry, Los Angeles, CA
Additional Deutsch Credits:
Mike Sheldon, CEO
Kim Getty, Partner, COO
Account Management Credits:
Group Account Director: John McGonigle
Account Director: Lauren Pollare
Account Director: Megan Prince
Account Supervisor: Tanya Oh
Media Credits:
Account Planners:
Traffic/Business Affairs:
Director of Business Affairs: Abilino Guillermo
Business Manager: Georgette Bivins
Director or Broadcast Traffic: Carie Bonillo