John Lewis Film, Digital, DM, Design & Branding, Case study Buster The Boxer [presentation video] by adam&eveDDB London

The Film titled Buster The Boxer [presentation video] was done by adam&eveDDB London advertising agency for John Lewis in United Kingdom. It was released in Oct 2016.

John Lewis: Buster The Boxer [presentation video]

October 2016
October 2016
Production Agency
Chief Creative Officer
Executive Creative Director
Executive Creative Director
Art Director


One Show 2017
Cross-PlatformIntegrated BrandingMerit
D&AD 2017
Integrated & CollaborativeEarned Media/Large Business (over 500 employees)Graphite Pencil
Clio Awards 2017
Integrated CampaignProduct/ServiceSilver
LIA Awards 2017
IntegrationMulti-platformSilver Winner
Lions Entertainment 2017
Entertainment For MusicMusic Craft & Composition: Use of Adapted MusicBronze Lion
Eurobest Awards 2017
Integrated-Gold Eurobest

Credits & Description:

John Lewis has launched its 2016 Christmas advertising campaign 'Buster The Boxer'. Set to a cover version of the song 'One Day I'll Fly Away', recorded by the British band Vaults, the two minute advert tells a magical, make-believe story of Buster the Boxer dog and his family at Christmas. The advert tells the story of a little girl called Bridget who loves to jump. Her Mum and Dad buy her a trampoline for Christmas and hide it in the garden to surprise her with on Christm...

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