Category: Corporate Image
Advertiser: KAO CORPORATION
Product/Service: CORPORATE MESSAGE
Production Company: NIBANKOHBOH PRODUCTIONS, Tokyo, JAPAN
Creative Director: Tsukasa Ohara
Copywriter: Yoshifumi Hayashi/Kiyomi Seto
Agency Producer: Takeaki Taniguchi
Producer: Hiroyuki Honma/Shinichi Hirao/Makoto Akabane
Director: Ayumu Wakita
Editor: Eiichiro Yuuki
Post Production: Digital Egg Inc
Lighting: Masami Noguchi
Music: Emi Hinouchi/Forever Love
Cinematographer: Masafumi Sanai
EditingCompany: Digital Egg Inc
Cinematographer: Masafumi Sanai
Editing Company: Digital Egg Inc
English Description
A joy to have children and a fear to become a mother - mothers know it better than anyone. Imagine what was in your mother's mind when she was pregnant - when she was just about to become a mother. Once you are a parent, you'll feel her warmth, as well as an appreciation. And that feeling is to be passed from generation to generation. Kao wishes to help people feel enriched with its products for daily living.