Alternative Title: Love Always
Media: TV
Category: Confectionery & snacks
Client: Fazer Chocolate and Confictionary
Product: Karl Fazer
Agency: SEK, Helsinki
Production: Front Desk, Helsinki
Country: Finland
Director: Rune Milton
Creative Director: Lars Busekist
Copywriter: Marjo Taura
Art Director: Heini Puha
Producer: Merja Metsävaara-Mildh
Graphic Designer: Atso Wilen
Graphic Designer: Timo Bottenbal
Account Director: Laura Mertano
DoP: Tuomo Virtanen
Sound: Timo Anttila
Visual Effects: Lauri Ritari
Visual Effects: Matti Kaihola
Visual Effects: Sakari Raappana
Editor: Rune Miltton
Assistant Producer: Hanna Heikkilä
Assistant Producer: Noora Karhunen
Music: Juri Seppä
Post Production Producer: Petri Riikonen
Account team: Laura Salo
Colourist: Timo Luomanen
Client team:
Director Brands & Category, Chocolate: Risto Kalsta
Senior Brand Manager: Rasmus Bange
Published: February 2017
Description: The Finns are not exactly famous for showing their feelings. No matter what the situation, the world has accustomed to see them calm, cool and collected. The brand new ad of Fazer Blue, Finland's most loved chocolate, seems to prove THAT all wrong! Far from the usual ad imagery, 'Love Always' is a short story full of emotion. In its 85 seconds, it manages to evoke feelings that are not often found in ads, and as result its getting tears out of even the most reserved of Finns. So grab a tissue.