KFC Australia this week launches an integrated brand campaign, Bringing the Bird to Birdsville, via Ogilvy, Sydney. The campaign comprises TV and Online Content, PR and social activities, together with a live activation in the middle of the Australian Outback, supporting KFC's sponsorship of the Big Red Bash country music festival in Birdsville, central-west Queensland.
Media: TV
Category: Restaurants & fast food
Client: KFC
Agency: Ogilvy & Mather Sydney
Country: Australia
Director: Jonathan Nyquist
Group Creative Director: shaun branagan
Copywriter: Joshua Parmenter
Copywriter: steven thomson
Art Director: Seamus Fagan
Art Director: Paul Bennell
Producer: Alex Tizzard
Executive Producer: rob spencer
DoP: Tim Tregoning
Production Manager: Serena Rettenmaier