The spot via Sing&Sons Cape Town features a small business owner who is capable of multi-tasking to get the job done. For their latest TVC for KIA Motors' K2700 bakkie, Cape Town agency singh&sons looked to their target market for insight and inspiration. The agency enlisted Jason Fialkov from Egg Films with the task of translating the concept into an entertaining ad which also showcased the K2700's new five-year warranty.
Product: Kia K2700
Agency: Sing&Sons Cape Town
Creative Director: PJ Kensley
Creative Director: Roger Paulse
Agency Producer: Caz Friedman
Producer: Kerry Hosford
Director: Jason Fialkov
Production Company: Egg Films, Cape Town
Country: South Africa