Media: Online
Category: Transport & Tourism
Agency: Rapp
Brand: Air France
Brand: KLM
Geo: Europe, France
“Mr Miles: catch him and fly”, an online discovery game supported by the social networks. Explore the world to track down Mr Miles, the “biggest traveller of all time”. Be fast, be curious, 3 million miles to win! http://mrmiles.flyingblue.com
Advertising Agency: RAPP, Paris, France
Creative Director: Damien Frossard
Art Director: Alexandre Burt Riley
Copywriter: Aurélien Liguori
Illustrator: Hélène Builly
Sound Design: Guilhem Tamisier
Production trailer: Buffalo Corp