One Show 2012 | ||
---|---|---|
One Show | Innovation in Advertising / Single or Campaign | Merit |
One Show Interactive | Brand Transformation / Single | Merit |
Category
Innovation in Advertising / Single or Campaign
Agency
CP+B / Boulder
Client
Kraft
Title
Ted Williams - Fight Hunger
Agency Producer
Carolyn Johnson: Integrated Producer, Andrea Krichevsky: Integrated Producer, Jason Gagnon: Sr. Integrated Radio Producer
Creative Director
Rob Reilly: Chief Creative Officer, Jeff Benjamin: Chief Creative Officer, Bill Wright: VP Group Creative Director, James Dawson-Hollis: VP Group Creative Director, Cliff Leicht: Associate Creative Director, Wendy Leicht: Associate Creative Director
Director
Bryant King: VP Director of Message Planning and Analytics, Kristen Fox: Group Media Director, Social & Mobile, Steve Erich: Partner/Media Director, Kate Frazier: VP Group Account Director, Chris Kempczinski SVP, Kraft Grocery, Christopher Miles Sr. Director of Advertising, Kraft Grocery, Noelle O'Mara Sr. Brand Manager, Kraft Mac & Cheese
Writer
Wayde Samuel: Integrated Editor