K-y Film SHOPPING by DraftFCB Buenos Aires

The Film titled SHOPPING was done by DraftFCB Buenos Aires advertising agency for subbrand: Ky Lubricant Gel (brand: K-y) in Argentina. It was released in Feb 2012.
Advertising campaign for K-y

K-y: SHOPPING

Brand
Ky Lubricant Gel聽 (K-y)
Media
Film
Released
February 2012
Posted
February 2012
Market
Argentina
Industry
Lubricants
Agency
DraftFCB Buenos Aires
Executive Creative Director
Javier Campopiano
Creative Director
Lulo Cali贸
Copywriter
Lucas Bongioanni
Creative Director
Tony Waissmann
Art Director
Javier Agena Agoya
Director
Santi Chaumont
Account Supervisor
Dolores Caballero
Producer
Avelino Rodriguez
Producer
Carolina Fox
Editor
Lucas Otero

Awards:

El Sol 2012
TV/CinePRODUCTOS DE BELLEZA Y CORPORALES. VARIOS.Sol de Plata

Credits & Description:

Category: Pharmacy
Advertiser: JOHNSON & JOHNSON ARGENTINA
Product/Service: KY GEL
Agency: DRAFTFCB BUENOS AIRES
Production Company: THE LIFT, Mexico City, MEXICO
Executive Creative Director: Javier Campopiano
Creative Director: Lulo Cali贸/Tony Waissmann
Copywriter: Lucas Bongioanni
Art Director: Javier Agena Agoya
Agency Producer: Gabriel Lancioni
Account Supervisor: Dolores Caballero
Producer: Avelino Rodriguez/Carolina Fox
Director: Santi Chaumont
Editor: Lucas Otero
Post Production: Cluster Mexico/Che Revolution
Account Manager: Karen Goldstein/Agostina Luzzi
Director Of Photography: Le贸n Chuprout
Account Manager: Karen Goldstein/Agostina Luzzi
Director Of Photography: Le贸n Chuprout
Other Credits: Producer: Julieta Miguelez

English Description
KY is a lubricant gel focused in stablished couples and marriages. Its strategy is about how good sex enhances the rest of the life. These campaign pictures out the outcome of a healthy sexual life.