Category: Recreation, Leisure
Media: Digital
URL: https://www.messenger.com/t/le...
Brand: LeYa
Agency: McCann
Geo: Brazil
Advertising Agency: WMcCann, Brazil
Chief Creative Officer: Washington Olivetto
Creative VP: Guime Davidson
Creative Directors: Nicolás Romanó, Viviane Pepe
Creative Team: Alexandre Oliveira, Mateus Cerqueira, Eduardo Cesar
Production VP: Marcelo Hack
RTV: Juliana Lutterbach, Ana Borges
Film Production / Post Production: Studio Great
Sound Production: Liquo Audio
Digital Production: Vitor Henckel
Project Manager: Mylena Moraes
Account Service: Marcio Borges, Mylena Moraes
Client Approval: Leila Name
Published: May 2017
Synopsis:
A Messenger Bot that creates a link between the habit of posting images accompanied by quotes and the portfolio of works and authors of LeYa, one of Brazil’s biggest publishing houses.