Category: Retail Services
Media: Film
Brand: Lidl
Agency: Volt
Geo: Sweden
Advertising Agency: Volt, Stockholm, Sweden
Art Director: Christian Jörgensen
Copywriter: Johan Sundberg
Account Director: Sandra Bergman
Strategist: Henrik Stampe
Planner: Erica Knutsson Thelin
Account Manager: Jonna Liljendahl
Agency Producer: Fabian Mannheimer
Production Company: Bacon
Director: Tomas Jonsgården
Producer: Magnus Åkerstedt
Cinematographer: Henrik Stenberg
Aerial Cinematography: Aircam
Production Designer: Johan Broomé
Stylist: Johanna Borggren
Editor: Gregers Dohn
Telecine: Oskar Larsson / Tint Post
Sound Design: Martin Mighetto / Chimney
VFX: Chimney
Published: May 2018
Synopsis:
Being a non native grocery store in Sweden has its challanges. Yet Lidl wants to show why being different is not so bad after all. In this dream like spot a man is picking up groceries through out Sweden with his shopping cart - or was he actually in a Lidl store the whole time daydreaming?