This DCH, London campaign was created to:Build on London Pride's reputation for product excellence.Deliver advertising with greater cut-through and impact; to create a famous campaign for a famous beer. Exploit what advocacy can do for the brand, especially from someone well known and liked by a massive audience including many younger beer drinkers.
Client: London Pride
Agency: DCH, London England
Date Uploaded: 2010-11-09
Director: John Hardwick through HLA
Creative Director: Nick Scott
Creative: Jez Watson
Creative: ian cawley
Producer: DAVID SHUTE
Country: United Kingdom