TVC as part of a new campaign to promote the release of Lotterywest's new Luxury Ride Scratch'n'Win instant lottery ticket. Because the top prizes are Mercedes-Benz CLA200s, it's one ticket your current car won't want you to play.
Media: TV
Category: Entertainment & leisure
Client: Lotterywest/ Scratch & Win
Agency: Marketforce, Perth
Production: Beautiful Pictures
Country: Australia
Copywriter: Joe Hawkins
Art Director: Neil Martin
Creative Group Head: Joe Hawkins
Account Director: Brendon Lewis
Sound: Soundbyte
Agency Producer: Claire Baronas
Post production: The Office of John Cheese
Account manager: Caitlin Totten
Lotterywest:
General Manager, Marketing and Brand Development: Honor Clarke
Senior Marketing Manager: Janine Harvey
Senior Brand Officer: Martine Ballantyne
Brand Officer: Lisa Preece