Media: TV
Category: Corporate identity
URL: http://www.greencavepeople.com...
Client: Maersk
Agency: Green Cave People
Production: Ursus Films and M2 Entertainment
Country: United Kingdom
Director: Malcolm Green
Producer: Steve Plesniak
Senior Copywriter: Malcolm Green
Executive Producer: Simon Maniora
Editor: Iain Whitewright
Music: Kevin Pollard
Synopsis:
Maersk wanted to bring to life their global purpose in the eyes of the world - using the insight that to be sustainable, the global economy must include the many not the few. Maersk are enablers for the many, providing an infrastructure to connect businesses in even the remotest places.
Brought to life in the stories of 10 inspiring traders who are at the heart of trade around the world, driving not only growth but change in society.
The first three films at launch introduce you to Emma & Claire, David and Sefa.
In total there will be 10 films, for 10 traders in 10 countries around the world, launched throughout the year and used across all channels, including events, digital, social, TV.