Asia Pacific Advertising Festival (AdFest) 2015 | ||
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FILM CRAFT LOTUS | DIRECTING | Bronze |
Like the science that shaped it, the new C-Class is amazing. So when we wanted to explain its key features, we turned, once again, to science. Introducing the Mercedes-Benz Experiments â 4 captivating videos that demonstrate some of the innovations available in the new Mercedes-Benz C-Class.
Category: Automotive
Media: Online
Client: Mercedes-Benz
Agency: BBDO Singapore
Production: Play Films
Country: Singapore
Chief Creative Officer: Ronald Ng
Executive Creative Director: Primus Nair
Creative Director: Wai Khuen Yee
Art Director: Shum Qi Hao
Copywriter: Firrdaus Yusoff
Executive Producer: David Clarke (Playfilms)
Account Director: David Tay
Agency Producer: Ann May Chua
Account Management: Jolene Seet, Grace Aik