Microsoft: Change the Odds

Credits & Description:

In Year 3 of its #MakeWhatsNext Campaign, Again Timed to International Women's Day, Microsoft Urges Girls to Stay in STEM to Change the World
Agency: m:united/McCann
Media: TV Commercial
Category: Home electronics
URL: http://www.MakeWhatsNext.com
Client: Microsoft
Agency: m:united//McCann
Production: Tool of North America
Country: United States of America
Credits:
CLIENT: Microsoft:
Kathleen Hall – CVP, Global Advertising & Media
Deana Singleton – GM, Global Advertising
Jenny Leahy – Director, Global Social and Media Partnerships
Ron Schott – Senior Mar Com Manager
Markus Weickenmeier – Senior Manager, Global Advertising
Vivian Lee – Manager, Global Advertising

AGENCY: M:united//McCann
Creative:
Sean Bryan – Co-Chief Creative Officer
Tom Murphy – Co-Chief Creative Officer
Susan Young –Executive Creative Director
Daniela Vojta –Executive Creative Director
David Cappolino – Copywriter
Julie Koong – Art Director
Kelly Kim – Designer
Elina Rudkovskaya – Copywriter, Social
William Montgomery – Art Director, Social
Creative Technology:
David Cliff – Director of Creative Technology
Alicia Foor – Creative Technologist
Production:
Aaron Kovan – Director of Integrated Production
Carolyn Johnson – Executive Producer
Rebecca Magner - Producer
Jeremy Adirim – Director of Interactive Production
Charlotte Popper – Interactive Producer
Music Production:
Eric Johnson – Executive Integrated Music Producer
Sam Belkin – Music Coordinator
Account:
John Dunleavy - President
Kevin Nelson – Managing Director
Tina Galley – Executive Account Director
Rosemary Calderone – Group Account Director
Sarah Keiber – Group Account Director, Social
Courtney LeBlanc – Account Director
Sam Schmidt – Account Executive
Ellie Choi – Account Executive, Social
Project Management:
Stella Warkman – Director of Project Management
Vinny Tran – Senior Project Manager
Strategy:
Michelle Kiely – Global Director of Strategy
Justin Ballheim – Strategy Director
PRODUCTION: Tool of North America
JJ Adler – Director
Oliver Fuselier – Managing Partner, Live Action
Brad Johns – Executive Producer
Greg Jones – Producer
Laura Merians – DP
Cosmo Street Editorial:
Tessa Davis – Editor
Josh Berger – Assistant Editor
Becca Reil – Producer
Yvette Sears – Executive Producer
Framestore VFX:
Sarah Hiddlestone, Head of Production/EP
Karen Czukerberg - Senior Producer
Raven Sia - Senior Producer
Karl Woolley - Head of VR
Andy Rowan Robinson – Creative Director
Steve Drew – Compositing Supervisor
Raul Ortego – Head of Flame
Beau Leon - Colorist
Jonah Braun - Color Assist
Designers
Marc Smith
Abram Seaman
3D
Patrick Ross
Georgios Cherouvim
Georgios Papaioannou
Jacob Slutsky
Glory Zheng
Mohamed Echkouna
Sean Curran
Shayne Ryan
Will Frazier