Transistor Studios and agency Ogilvy Shanghai dream big for Midea household appliance manufacturer's new compact designed AC product line. The latest spot titled "Dream" brings curiosity and imagination to innovative technology and energy efficient sleek products.
Client: Midea
Agency: Ogilvy Shanghai
Executive Creative Director: Kevin Lee
Creative Director: Fiona Chen
Copywriter: Adams Fan
Group Head: Robin Wang
Producer: Ay Wei Wong
Business Director: Vivian Ma
Account Director: Gao Wei
Account Executive: Cissy Shen
Production Co: Transistor Studios
Executive Creative Director: James Price
Art Director: Jamie Rockaway
Director of 3D: Marty Green
Producer: Gabriel Marquez
Designers: Michael DeWeese
Modeling/Animation: Justin Kurtz, Peter Karnik, David White, avin Thuring
Compositing: Shuyi Wu, Sohee Sohn, Chris West
Sound Design: Randy Babajtis
Music: Keith Ruggiero
English VO (internal version): Zena Sfeir
Gravity Films Producer: Merrillyn Lim Lang Kung