Advertiser: MILKPEP
Agency: DEUTSCH
Category: Savoury Foods
Copywriter: Chip Rich
Chief Creative Officer: Greg Dinoto
Agency Producer: Joe Calabrese
Director Of Photography: John Schwartzman
Editor: Adam Pertofsky
Art Director: Bernie Hogya
Executive Creative Director: Bernie Hogya
Producer: Jeffrey Frankel
Agency Producer: Josh Litwhiler
Director: Peter Berg
Editing Company: Rock Paper Scissors
Producer: Susan Kirson
Brief Explanation
A sweet little girl’s cat stuck up a tree. Bank robbers making their getaway. A lion terrorizing an innocent old lady. Aliens invading the planet. These are all big problems. But famous Hollywood action hero Dwayne “The Rock” Johnson’s got a bigger problem: He’s gotta get milk for breakfast. And until he does, saving the world is going to have to wait.