Category: Electronics, Technology
Media: Film
Brand: MTN
Agency: DDB
Geo: Nigeria
Advertising Agency: DDB Lagos, Nigeria
Creative Director / Copywriter: Chuka Obi
Associate Creative Director: Duzie Ikwuegbu
Copywriter: Chike Ohiagu
Published: March 2018
Synopsis:
We wanted to change the attitude of people only setting aside a specific day to make mums feel special. Mothers sacrifice a lot and they deserve to be recognized and celebrated at every opportunity. So we reminded everyone of a few reasons why their mums are nature’s-given hero.