Category: Public Interest, NGO
Media: Digital
Brand: Municipio de Paredes de Coura
Agency: Creation
Geo: Portugal
Advertising Agency: Creation, Lisbon, Portugal
Creative Director: Rui Simões
Art Director: Alexandre Meneses
Copywriter: Ruben de Barros
Strategist: João Maia Dias
Photographer: Guilherme Fernandes
Published: June 2017
Description:
To promote the Lego Fan Weekend in Paredes de Coura, we created an Instagram page where we followed the journey of a group of construction Lego Figures (50 cm tal) from Denmark to Paredes de Coura, showing the world the places they visited, the people they met and the activities they did.