National Theater: Ballet

Credits & Description:

Campaign name: National Theater
Year/ID: 2013 / A_08_014_G13
Group: A. Film (television, cinema & online)
Subgroup: 08. Leisure, entertainment, culture & education
Award: Silver Drum
Product and services: National Theater
Entry Series: National Theater
Registrant: Y&R Prague
Country: CZECH REPUBLIC
Brand name: National Theater
Advertising agency, city: Y&R Prague
Art director: Troy Palmer
Executive Creative Director: Jaime Mandelbaum
Copywriter: Dora Pruzincova
Creative director: Jaime Mandelbaum, Jitka Bret-Srbova
Film Production: Boogie Films
Post Production: UPP
Production Company: Boogie Films
Music: Studio Soundsquare
Director: Miroslav Ondrus
Other credits: Producer: Jiri George Hersalek
Creative idea explanation:
The performances you witness at the theater are a magic of the moment experience. Once you try to describe, let alone reenact them, they lose their magic. The message is simple, you have to see it for yourself.