NatWest has been working closely with M&C Saatchi and Rattling Stick creating a heart-warming integrated campaign from the perspective of a little girl believing her mother has magical powers due to the mobile banking app. This app has been highly successful for Natwest.
Category: Finance & insurance
Client: Natwest
Agency: M&C Saatchi, London
Production: Rattling Stick
Country: United Kingdom
Director: Pete Riski
Creative Director: Jason Lawes
Creative: Will Bates
Creative: Curtis Brittles
Producer: Kelly Spacey
Producer: Kirsty Oldfield
DoP: Jean Noel Mustonen
Agency Producer: Ronae Rayson
Business Director: Imogen Landy
Account director: Alex Cooper
Location Manager: James Khoury
Editing House: Cut & Run
Editor: Eve Ashwell
Post Production House: Glassworks
Channels: TV, OOH, Press, Social, VOD