Brand: NatWest
Media: Online
Category: Financial services
Agency: M&C Saatchi
Geo: United Kingdom
NatWest: The world's fastest interception
NatWest brings together rugby world cup winner Lewis Moody, daredevil motorcyclist Lee Bowers and world record stunt driver Terry Grant for an epic rugby world record challenge. Lee Bowers must intercept the ball at a speed of over 50mph whilst standing on his motorbike to set a new Guinness World Record. To make things even trickier, the ball is being passed between two Nissan Jukes, on two wheels! It’s fast. It’s furious. It’s rugby like no other.
Advertising Agency: M&C Saatchi, London, UK
Creative Director: Sam Ball
Copywriter / Art Director: William Grave
Produced by: Extreme Sports
Director: Al Clark
Published: October 2015