Client: New York City
Agency: Convicts
Advertising Agency: Convicts, New York, USA
Published: April 2020
Country: United States
Synopsis:
We're going to get through it because we are New York and because we've dealt with a lot of things, and because we are smart. You have to be smart to make it in New York. And we are resourceful, and we are showing how resourceful we are. And because we are united, and when you are united, there is nothing you can't do. And because we are New York tough. We are tough. You have to be tough. This place makes you tough, but it makes you tough in a good way.
Cuomo: "We're going to make it because I love New York, and I love New York because New York loves you. New York loves all of you. Black and white and brown and Asian and short and tall and gay and straight. New York loves everyone. That's why I love New York. It always has, it always will. And at the end of the day, my friends, even if it is a long day, and this is a long day, love wins. Always. And it will win again through this virus. Thank you.
— Governor Cuomo