Client Name: Nike China
Campaign Name: 2017 Nike Basketball “Always want the ball”
Print/Film: Always want the ball
Launch Date: 28 Oct 2017
Locations/Media:
All Digital - Worldwide
All Media / All PR, Retail & Events – China Mainland
Agency Credits
Nike China
VP Marketing: Steve Tsoi
Brand Communication Manager: Seven Yang
WIEDEN+KENNEDY SHANGHAI
Executive Creative Director: Ian Toombs, Vivian Yong
Creative Director: Matt Skibiak, Enric Soldevila
Art Director: Felipe Revite
Senior Copywriter: Liu Wei
Head of Integrated Production: Sanne Drogtrop
Executive Producer: Bernice Wong, Frances Tan
Editor: Leon Yan
Senior Planner: Leon Lin
Business Director: Dino Xu
Account Manager: Shawn Kai
Account Executive: Max Ma
Head of Project Management: Nicole Bee
Project Manager: Jane Gu
Business Affairs: Jessica Deng, Kathy Zhan
Head of Designers: Fish Ho
Designer: John Yao, Bo Yang, Cece Huang
External Credits:
PRODUCTION COMPANY: Playfull Production
Director: Ian Schwartz
1st Assistant Director: Carson Ng
Director of Photography: Jacob Moller
Executive Producer: Wolfie Wong
Line Producer: Areta Mak
Art Director: Dong
Wardrobe Stylist: Ellen Bae
Sports Coach: William Pfouma
Casting: Johnny Gao
POST PRODUCTION (SH): FIN DESIGN (ONLINE)
Editorial: Luke Lynch
Post Executive Producer: Billy Becket
Post Producer: Ivy Shi
VFX Artist/Supervisor: Segundo Fernandez
Artist: Ted Tsui, Michael Fu, Camille Shen
COLOR (SH):
Colorist: Ben Conkey
Producer: Devin (ZuZu)
Music: Major Tom
Track: Undeniable by Donnie Daydream
MIXING (SH): Gum Music Shanghai
Executive Producer: Thomas Faucheur
Engineer: Ronald Qiu
Description:
Chinese fans do not want Zhou Qi back in China