Category: Commercial Public Services
Advertiser: NTT DOCOMO
Product/Service: DISCOUNT PLAN FOR STUDENT MOBILE USERS
Agency: NTT ADVERTISING
Agency: HAKUHODO
Production Company: AOI ADVERTISING PROMOTION, Tokyo, JAPAN
Date of First Appearance: Feb 7 2011
Chief Creative Officer: Koichiro Yokozawa
Creative Director: Koichiro Yokozawa
Copywriter: Koichiro Yokozawa
Art Director: Koichiro Yokozawa
Account Supervisor: Hironori Aoyama
Advertiser's Supervisor: Shintaro Oka/Takehiro Hirai/Takafumi Kaitou
Producer: Osamu Kubota/Takayuki Yamazaki
Director: Gen Sekiguchi
Editor: Gen Sekiguchi/Akio Sakamaki
Sound Design/Arrangement: Kazumi Inamura
Post Production: Imagica Corp.
Cameraman: Makoto Shiguma
Music: Miwa/Haru Ni Nattara
Account Manager: Yoshimichi Kotoura/Kenta Kato
Editing Company: Imagica Corp.
English Description
The film expresses the sensitive emotions of two teenagers, as we see the inner self controlling himself. We have captured the sweat and sour moments of that
everybody had experienced in their youth.
A boy gets a chance to walk home with the girl he has a crush.
He gathers his courage to as her to take a picture with him. Her answer is YES.
He goes too far and asks her for a kiss which ends in failure.