Old Spice Film Five Year Plan by Wieden + Kennedy Portland

The Film titled Five Year Plan was done by Wieden + Kennedy Portland advertising agency for Old Spice in United States. It was released in Jul 2016.

Old Spice: Five Year Plan

Media
Released
July 2016
Posted
July 2016
Industry
Creative Director
Copywriter
Creative Director
Art Director
Production Agency
Director

Awards:

One Show 2017
FilmTelevision: Short Form - CampaignSilver
FilmTelevision: Short Form - SingleGold
Andy Awards 2017
TelevisionDirectionSilver
TelevisionPersonal ProductsSilver
D&AD 2017
Film AdvertisingTv Commercial CampaignsGraphite Pencil
Clio Awards 2017
Film TechniqueProduct/Service: DirectionBronze
Kinsale Shark Awards 2017
FilmInternational Film - Broadcast Tv, Cinema, Online: Toiletries & Personal CareGold
Cannes Lions 2017
FilmTV / Cinema Film: Cosmetics & ToiletriesGold Lion

Credits & Description:

Where does Old Spice Swagger deodorant smell itself in five years? Under your arms in the corner office of that job you always wanted that’s making you rich and famous but still humble and really likeable. #SmellEm Smell Em
Additional: Smell 'Em Who's Boss
Title: 5 Year Plan
Media: TV
Category: Cosmetics & toiletries
Client: Old Spice
Agency: Wieden + Kennedy, Portland
Production: MJZ
Country: United States of America
Director: Steve Ayson
Creative Director: Erik Fahrenkopf
Creative Director: Max Stinson
Copywriter: Matt Mulvey
Art Director: Lawrence Melilli
Producer: Chris Capretto
Executive Producer: Emma Wilcockson
DoP: Robert Elswit
Integrated Executive Producer: Erika Madison
Account Team: Georgina Gooley | Nick Pirtle | Michael Dalton
Editorial Company: EXILE
Editor: 5-Year, Innocent, Perfect Ending: Kirk Baxter
Editor: Standoff: Nate Gross
Assistant Editor: Zaldy Lopez
Post Producer: Toby Louie / Brittany Carson
Head of Production: Jennifer Locke
Creative Director: Erik Fahrenkopf (Wieden+Kennedy)
Creative Director: Max Stinson (Wieden+Kennedy)
Executive Producer: Susie Boyajan (Lime Studios)
Copywriter: Matt Mulvey (Wieden + Kennedy)
Art Director: Lawrence Melilli (Wieden + Kennedy)
Integrated Production Director: Erika Madison (Wieden + Kennedy)
Producer: Chris Capretto (Wieden + Kennedy)
Account Team: Georgina Gooley (Wieden + Kennedy)
Account Team: Michael Dalton (Wieden + Kennedy)
Account Team: Nick Pirtle (Wieden + Kennedy)
Director: Steve Ayson (Mjz)
President: David Zander (Mjz)
Executive Producer: Emma Wilcockson (Mjz)
Line Producer: Mark Hall (Mjz)
Director Of Photography: Robert Elswit (Mjz)
Editor: Nate Gross (Exile)
Assistant Editor: Zaldy Lopez (Exile)
Post Producer: Brittany Carson (Exile)
Post Producer: Toby Louie (Exile)
Head Of Production: Jennifer Locke (Exile)
Executive Producer: Carol Lynn Weaver (Exile)
Executive Producer: Sue Troyan (The Mill | La)
Producer: Chris Harlowe (The Mill | La)
Coordinator: Rustie Burris (The Mill | La)
Vfx Supervisor: James Allen (The Mill | La)
2d Lead Artist: Narbeh Mardirossian (The Mill | La)
2d Artist: Alex Candlish (The Mill | La)
2d Artist: Andy Dill (The Mill | La)
2d Artist: Brad Scott (The Mill | La)
2d Artist: Chris Payne (The Mill | La)
2d Artist: Don Kim (The Mill | La)
2d Artist: Jale Parsons (The Mill | La)
2d Artist: Lisa Ryan (The Mill | La)
3d Artist: Michael Lori (The Mill | La)
Matte Painting: Andy Wheater (The Mill | La)
Matte Painting: Nathan Mckenna (The Mill | La)
Composer: Noah Woodburn (Joint Editorial)
Composer: Tim Ribner (Joint Editorial)
Producer: Sarah Fink (Joint Editorial)
Sound Designer: Brian Emrich (Trinitite Studios)
Engineer: Rohan Young (Lime Studios)
Assistant Engineer: Ben Tomastik (Lime Studios)
Synopsis:
Where does Old Spice Swagger Deodorant smell itself in five years? Under your arms in the corner office of that job you always wanted that’s making you rich and famous but still humble and really likeable.