Alternative title: Leo Messi Enjoys the Internet
Brand: Ooredoo (Ooredoo Group, Ooredoo Qatar, Ooredoo Kuwait, Ooredoo Oman, Algeria, Tunisia, Myanmar, Indonesia & Maldives)
Production: Savage
Post-production: UPP
Agency: FP7 Doha
Managing Director: Osama Elsayyad
Creative Director: Hossam Elgarably
Creative Director: Summer ELbosraty
Senior Producer: Mario Atalla
Account Manager: Haakon Miknas
Published: July 2018
Synopsis:
FP7 Doha & Ooredoo, a leading telecommunication company have launched a new campaign which shows how much fun the internet users can have when they dive into the digital world. In a series of immersive videos, viewers are shown a playful side to Leo Messi and local social media influencers as they share a series of unexpected moments.
The integrated “Enjoy the Internet” campaign features Ooredoo’s global brand ambassador and one of the world’s top football stars, Leo Messi, alongside social media influencers from key markets across Ooredoo’s global footprint. In a series of unexpected and highly shareable moments they bring alive a few of the many ways in which people have fun, socialize, shop and express themselves online. In the campaign Messi and social media influencers from key Ooredoo markets become the internet content that they are enjoying on Ooredoo’s network. This unique content is tailored in individual TVCs to include local references for each of Ooredoo’s markets to ensure maximum relevance for the audience in those specific markets.
Messi is enjoying the Internet, are you ready to enjoy it too? The Internet is more fun with Ooredoo.
Ooredoo is Qatar’s leading telecommunication company with networks in Oman, Kuwait, Algeria, Tunisia, Indonesia, Maldives and as well as Myanmar. They have tied up with the world’s leading football player Lionel Messi to promote their latest Internet offering. Attached are all the details and the link to download images from the campaign.