Advertiser: PANASONIC CORP.
Agency: HAT
Category: Long Format Internet Film
Producer: Hiroyuki Katsuya
Account Manager: Kuniyasu Ikai
Editor: Masahiro Kato
Music: Producer: Yuji Ikeda
Special Effects/Computer Graphics: Ryohei Shingu
Copywriter: Hiroki Tanaka, Ryo Takebayashi
Planner: Hiroki Tanaka, Ryo Takebayashi
Post Production: Mcray Corp.
Creative Director: Toshiya Inoue, Hiroki Tanaka
Executive Creative Director: Toshki Tamura
Director: Ryo Takebayashi
Brief Explanation
Here's an introduction to the Less & More Family:They "lessen" something in their daily lives, and always gain "more". Here is a collection of selected clips which demonstrate their ability throughout their everyday life. Take a look at the wonders of Less and More that could also happen in your daily life.