Category: Media
Media: Online
Brand: Pandora
URL: https://www.pandora.com/
Executive Creative Director: Julie Scelzo
Head of Design: Tony Calzaretta
Producer: Vera Kacurova
Production Company: Gentleman Scholar
Creative Directors: William Campbell, Will Johnson
Executive Producer: Jo Arghiris
Head of Production: Rachel Kaminek
Art Director: Mike Tavarez
Senior Producer: Kirsten Noll
Designers: Hana Yean, Gautam Dutta
Animators: Matt Andrews, Pablo Robleto
Editor: James Dierx
Flame Artist: Federico Saccone
Final Mix Company: One Union Recording Studios
Geo: United States
Published: October 2016
Pandora has unveiled a new brand to celebrate the launch of Pandora Plus, enhance your experience and help bring your music to life. They also engaged the artists at Gentleman Scholar to produce this debut spot. In the words of creative directors William Campbell and Will Johnson, "First thing after speaking with the team at Pandora about this project, we checked to ensure we weren't dreaming. Then, trusting our instincts on how to perfectly craft the personality of the spots, we leapt forward in bringing them to life. Our goal was to visualize how the feeling of music looked. Turn it up!"