Pedigree Film, Ambient, Digital Pedigree Adoption Drive by Whybin\TBWA\Tequila Sydney

The Film titled Pedigree Adoption Drive was done by Whybin\TBWA\Tequila Sydney advertising agency for subbrand: Pedigree Adoption Drive (brand: Pedigree) in Australia. It was released in Feb 2012.
Advertising campaign for Pedigree

Pedigree: Pedigree Adoption Drive

Brand
Pedigree Adoption Drive  (Pedigree)
Media
Film, Ambient, Digital
Released
February 2012
Posted
February 2012
Market
Australia
Industry
Pet Food, Pet Care Products & Services
Agency
Whybin\TBWA\Tequila Sydney

Awards:

New York Festival 2012
Mobile Apps / Interactive ToolsArt / Technique / TechnologyBronze World Medal
Philanthropic AppealsPublic Relations/ Brand Communications: Social BenefitGold World Medal
Consumer PromotionsCollateral: Direct ResponseBronze World Medal

Credits & Description:

Agency: Whybin\TBWA\Tequila
Brand: The Pedigree Adoption Drive
Title: Pedigree Adoption Drive
Country: Australia
EXECUTIVE CREATIVE DIRECTOR: MATTY BURTON
EXECUTIVE CREATIVE DIRECTOR: DAVE BOWMAN
DIGITAL CREATIVE DIRECTOR: RUSS TUCKER
COPYWRITER: DEAN HAMILTON
ART DIRECTOR: HANNES CIATTI
AGENCY PRODUCER: CHRIS ROLLINGS
ACCOUNT DIRECTOR: ANDREA BYRNE